Who doesn't have it these days - blogs, twitter, facebook, linkedin, myspace, web sites, logos, branding, marketing...? The competition is fierce, especially in a sluggish economy. The more you can get your identity out there the more success you'll see. Now it doesn't have to cost you an arm and a leg, but that's your choice.
For budget marketing the internet is great! A web site for a reputable company is a must and if your web site is "search engine optimized" you are likely to be seen. Blog pages to have more interaction with your customers not only shows your interest in them, but is also a great link to your web site.
I haven't tried Twitter yet, but I hear it too is still growing strong especially to get a quick notice out to a ton of people and to promote links to web sites.
What you have on your web site is equally important to keep customers coming to you. In the restaurant business I've seen menus posted, daily specials, events, merchandise for sale, online reservations... you name it. Take a look at them. Always check out your competition.
Feel free to contact us at National Restaurant Design where we have a new special right now. Our professional design staff will design or redesign your logo for free when we design your menu or web site. I don't know for how long we will offer this special, but give me a call to discuss.
Get busy and promote your great business!
Frank Stocco, Restaurant Consultant and Designer of National Restaurant Design